Straight to the point:
Fitzdares has no sisters to list. Account 400 records one trading name, one domain name, no premises and no regulatory actions, so nothing else on the licence can be offered as a sister site. Tote gets named as a relative because both lead on horse racing, but tote.co.uk sits on TDCO Limited under account 54779 – a different account, under a different licensee.
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One domain, one trading name, one account
Account 400 is a three-digit number on a register where most of the files covered on this site run to five. The licensee is Fitzdares Limited, and the head office the register prints is Fitzdares Ltd, 182-184 Campden Hill Road, London, W8 7AS, United Kingdom.
The trading names table has one row, fitzdares, Active. The domain names table has one row, fitzdares.com, Active. Premises and regulatory actions both read zero. Every count reconciles against the counter printed above it, checked August 2026.
That is why this page carries no roster. A sister site here means a second brand on the same account, and account 400 does not carry one.
What account 400 records
| Field | Entry |
| Licensee | Fitzdares Limited |
| Account number | 400 |
| Head office | Fitzdares Ltd, 182-184 Campden Hill Road, London, W8 7AS |
| Trading names | One – fitzdares, Active |
| Domain names | One – fitzdares.com, Active |
| Premises | None recorded |
| Regulatory actions | None recorded |
The five permissions on the licence
The licence summary is the one table on account 400 that runs to more than a single row. Listed by the date each permission went active, rather than in the order the register prints them:
| Activity | Licence number and status | Active from |
| General Betting Standard – Real Event | 000400-R-103839-029, Remote, Active | 1 January 2009 |
| Pool Betting | 000400-R-103839-029, Remote, Active | 5 July 2013 |
| General Betting Limited | 000400-N-324110-014, Non-Remote, Active | 15 June 2016 |
| Casino | 000400-R-103839-029, Remote, Active | 11 June 2018 |
| General Betting Standard – Virtual Event | 000400-R-103839-029, Remote, Active | 12 May 2020 |
Two rows there matter. The casino permission has been active since June 2018, and Virtuals, Esports, Casino, Fantasy and Live Casino all sit in the top navigation beside Sports, read on the live site in August 2026 – so calling Fitzdares a sportsbook with nothing else attached matches neither the licence nor the product. Pool betting has been active since 2013, worth knowing before treating pool markets as what separates Tote from Fitzdares.
The non-remote row is the odd one: a General Betting Limited licence for land-based betting dated 15 June 2016, against a premises counter of zero. The register carries the permission and no address for it.
What the zero on the counter is worth
Three checks were run on this account and all three came back empty. The sanctions page for account 400 records no action. The regulatory actions register returns nothing for fitzdares. A sweep of the Commission enforcement pages turns up no penalty against Fitzdares Limited.
That is three empty results, and it is worth being exact about what they buy. The counter on a licence file is a current-actions figure against a currently licensed account, not a history. The same register returns nothing for licensees that have paid seven-figure penalties, because a closed action can drop off a live account, and a surrendered licence zeroes the counter without removing the file.
So the accurate sentence about Fitzdares is the narrow one. No action has been recorded against account 400, and no penalty has been found. That is what the checks show. It is not proof that nothing ever happened, and this page will not tell you it is.
Where Fitzdares players go instead
With nothing else on the account, the alternatives are other operators rather than sister brands. These are separate companies on separate licences, and naming them here says nothing about how their own files read.
- Betfred Sports – deep racing markets with a high street estate behind the online book.
- William Hill Sports – a wider spread of sports and of deposit methods.
Related guides
- Boylesports sister sites – a racing-led book on a multi-brand file.
- Entain licence file – the opposite shape to account 400.